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Free media coverage

The 7 secrets to getting free media coverage

I’ve been in the public and media relations world my entire adult life. I have also been a magazine editor ...

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The one word reason that Business Improvement Areas work

We can write an academic study on the many reasons that Business Improvement Districts are effective. We can pen essays ...

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Starting a Business Improvement District: Five tips in the early days

You see issues in your area that need to be addressed and improvements that can be made. Perhaps your area ...

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Hostile meetings: You will have them! Five tips to survive them

If you are starting a Business Improvement District, renewing one, or seeking any form of public approval, you are likely ...

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Wow factor

The local bookstore and its viral video

The Internet has proven to be a big challenge to local booksellers. But one bookstore in Chilliwack, BC, Canada, has turned ...

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Main Street

Main Street will defeat Big Box in David vs. Goliath battle

I’ve heard that big box stores will kill off my favourite local shops. I’ve been told that shopping giants, like ...

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Pop-Up-Street-Furniture

Pop-up street furniture revealed

If you’re involved in any way with public spaces, you’ve experienced the positives and negatives of street furniture. Sometimes those ...

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Food fight

What we can learn from the world’s largest food fight

Every year, as many as 20,000 people travel from around the world and descend on a small town in Spain. ...

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